Truss CBD USA, a Joint Venture of Molson Coors and HEXO Corp, Expands Veryvell ™ CBD Beverages to Semi-National Level
Posted: October 6, 2021 at 5:00 a.m. CDT|Update: 25 minutes ago
DENVER, October 6, 2021 / PRNewswire / – Truss CBD United States, a joint venture of Molson Coors Beverage Company (NYSE: TAP) and HEXO United States Inc, a subsidiary of HEXO Corp (NASDAQ: HEXO), today announces the expansion of Veryvell, a line of CBD and adaptogenic drinks derived from hemp. Following a success Colorado launch in 2020, Truss CBD United States Now is expanding Veryvell semi-nationally to be available in 17 states. Residents of the states of Alaska, Arkansas, Colorado, Connecticut, Florida, Iowa, Kentucky, New Jersey, New Mexico, new York, Ohio, Oklahoma, Oregon, Texas, Vermont, Virginia, and West Virginia can now have Veryvell delivered directly to their door via an online purchase directly to the consumer on www.trusscbdusa.com.
“Veryvell is a truly remarkable product, positioned at the forefront of an emerging beverage category,” said Jane armstrong hockman, CBD Trellis United States General manager. “Truss has successfully combined the extensive experience of Molson coors and Hexo to create a range of tasty, high-quality functional drinks that resonate well with the Colorado consumer. We are delighted to now provide individuals across the United States with the opportunity to enjoy Veryvell as much as we do. “
“Veryvell is another great example of our commitment to grow beyond beer. We have continuously supported this ambition by developing strong partnerships and launching new products. And today we are delighted to grow Veryvell through our Truss JV “, said Pete Marino, president of the emerging growth division of Molson coors. “This demonstrates the progress we are making in transforming Molson coors into a true beverage company. “
Designed to meet you in all moods, the Veryvell range offers alcohol-free CBD sparkling waters, adaptogens, hemp-derived and non-flavored drink drops. All Veryvell products use broad spectrum hemp and contain
Veryvell CBD sparkling waters have a crunchy taste, zero sugar and zero calories. The ready-to-drink drinks come in three premium flavors and contain 20 mg of high-quality CBD and adaptogens in each 12 oz can.
- To concentrate – a combination of grapefruit and tarragon with ginseng and guarana
- Mind and body – a mixture of strawberry and hibiscus with Ashwagandha and Elderberry
- Relax – a fusion of blueberry and lavender with Ashwagandha and L-Theanine
Veryvell CBD Drink Drops are a comprehensive line of water soluble, non-flavored CBD blends and adaptogens that give consumers the freedom to create their own CBD drink. Each vial contains 500 mg of CBD. The drops are also available in three offers:
- To concentrate – CBD with Guarana
- Mind and body – CBD with elderberry
- Relax – CBD with L-theanine
“Molson coors and HEXO have built a great partnership in Truss, and we’re ready to expand on the success we’ve seen in both Canada and Colorado. We believe we have developed some of the highest quality, most reliable brands on the market using our Powered by HEXO technology, and we are delighted to have the opportunity to share Veryvell with consumers across the United States ”, said the CEO and co-founder of HEXO. Sebastien St-Louis.
Veryvell is now available for purchase in 17 states at www.trusscbdusa.com and available in store at select Colorado retailers.
For consumers interested in learning more about Veryvell, please visit www.trusscbdusa.com or follow @liveveryvell on Facebook and Instagram.
ABOUT TRUSS CBD United States
CBD trellis United States is a joint venture between Molson Coors Beverage Company and HEXO Corp seeking a new space at the intersection of the beverage world and the CBD frontier. Born in Colorado and backed by two industry leaders, we’re committed to creating a world of CBD drinks as diverse as the people who will enjoy them. Our meticulous attention to detail leads to high quality, alcohol-free, hemp-derived CBD drinks. The CBD Truss United States The drink portfolio covers a range of flavor profiles and consumption occasions, starting with the launch of CBD sparkling water and Veryvell drink drops. For consumers interested in learning more, visit www.trusscbdusa.com or @LiveVeryvell on Facebook and Instagram.
ABOUT THE MOLSON COORS BEVERAGES COMPANY
For over two centuries Molson coors brewed drinks that unite people for all times of life. From Coors Light, Miller Lite, Molson Canadian, Carling and Staropramen to Coors Banquet, Blue Moon Belgian White, Blue Moon LightSky, Vizzy, Leinenkugel’s Summer shandy, Creemore Springs, Hop Valley and more, Molson coors produces many beloved and iconic beer brands. While the company’s history is rooted in beer, Molson coors offers a modern portfolio that also extends beyond the beer aisle.
Molson Coors Beverage Company is a publicly traded company that operates through Molson Coors North America and Molson Coors Europe, and is listed on the New York Stock Exchange (NYSE: TAP, TAP.A) and the Toronto Stock Exchange (TSX: TPX.A, TPX.B). Molson coors The ESG strategy is people and planet focused with a strong commitment to raising industry standards and leaving a positive footprint on our employees, consumers, communities and the environment. To learn more about Molson Coors Beverage Company, visit molsoncoors.com or MolsonCoorsOurImprint.com.
ABOUT HEXO CORP
HEXO is an award-winning licensed producer of innovative products for the global cannabis market. HEXO serves the Canadian recreational market with a portfolio of brands including the HEXO, Redecan, UP Cannabis, Namaste Original Stash, 48North, Trail Mix, Bake Sale, REUP and Latitude brands, and the medical market in Canada, Israel and Malta. The Company also serves Colorado market thanks to its Powered by HEXO® CBD strategy and truss United States, a joint venture with Molson coors. With the completion of the recent acquisitions of Redecan and 48North by HEXO, HEXO is one of the leading cannabis products companies in Canada by share of the leisure market. For more information, please visit www.hexocorp.com
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SOURCE Truss CBD United States
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